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lets do some profiles and market research #4359583
03/06/14 01:38 PM
03/06/14 01:38 PM
Joined: Jul 2012
California
T
Throw Back Offline OP
trapper
Throw Back  Offline OP
trapper
T

Joined: Jul 2012
California
Everyone worrys about how everyone else is advertising, but more importantly is understanding our areas target market. So I think it would be helpful if the ADC guys filled out this survey. That way we can know who we are going to get the most business from and can go about the best ways to reach people.


1. State and region/rural or metropolitan

2. What services do you offer

3. Full time or part time

4. Do the majority of you jobs come from within or outside the city limits

5. Are your jobs related to home issues, businesses, or agriculture.

6. What kind of business do you deal with most often (golf course, real estate, construction, store front, bug control)

7. What income range would you put most of your customers

8. What is the ethnic background of most customers

9. What range do you cover

10. Do you have competition within your range.

11. What is your average call like

12. Do you charge a flat fee or a per animal.

Lets give some guys a few ideas of how you handle calls. How would you charge for the following situations.

1. A home owner calls and says there is a skunk under his house. After 5 days of trapping you remove 4, and then cover the hole which was an uncovered crawl space.

2. A commercial warehouse has bats comming through a chimney cap. You remove 13 and cover the cap.

3. You trap two squirrels out of an attic and spend a whopping 3 more hours finding the hole and cover.

4. You remove 1 venomous snake from a basement.

I think these questions can really help everyone starting out

Re: lets do some profiles and market research [Re: Throw Back] #4359751
03/06/14 03:08 PM
03/06/14 03:08 PM
Joined: Jul 2012
California
T
Throw Back Offline OP
trapper
Throw Back  Offline OP
trapper
T

Joined: Jul 2012
California
Originally Posted By: Throw Back



1. State and region/rural or metropolitan
northern California, rural

2. What services do you offer
mostly skunk removal, but expanding to raccoons and snakes

3. Full time or part time
part time, as it permits

4. Do the majority of you jobs come from within or outside the city limits
outside

5. Are your jobs related to home issues, businesses, or agriculture.
home rentals

6. What kind of business do you deal with most often (golf course, real estate, construction, store front, bug control)
property managers

7. What income range would you put most of your customers
middle class

8. What is the ethnic background of most customers
so far all white

9. What range do you cover
30 miles

10. Do you have competition within your range.
none in the animal removal

11. What is your average call like
skunks under houses

12. Do you charge a flat fee or a per animal.
flat rate of 275

Lets give some guys a few ideas of how you handle calls. How would you charge for the following situations.

1. A home owner calls and says there is a skunk under his house. After 5 days of trapping you remove 4, and then cover the hole which was an uncovered crawl space.
275

2. A commercial warehouse has bats comming through a chimney cap. You remove 13 and cover the cap.
I would probably have turned it down, but if I did charge, probably 300+

3. You trap two squirrels out of an attic and spend a whopping 3 more hours finding the hole and cover.
I would have quoted135

4. You remove 1 venomous snake from a basement.
probably 125$

I think these questions can really help everyone starting out

Re: lets do some profiles and market research [Re: Throw Back] #4359890
03/06/14 04:02 PM
03/06/14 04:02 PM
Joined: Jul 2008
mequon, wisconsin
P
Paul Winkelmann Offline
trapper
Paul Winkelmann  Offline
trapper
P

Joined: Jul 2008
mequon, wisconsin
Great idea Throw Back! If anybody is stupid enough to answer those questions, you could make more money than most of us by selling the answers to our less successful competitors.

I have enough trouble with the lurkers on this site who never add a single thing to the conversation, but follow every single thing we do!

Re: lets do some profiles and market research [Re: Paul Winkelmann] #4360030
03/06/14 04:58 PM
03/06/14 04:58 PM
Joined: Apr 2010
NM
H
HD_Wildlife Offline
trapper
HD_Wildlife  Offline
trapper
H

Joined: Apr 2010
NM
Originally Posted By: Paul Winkelmann
If anybody is stupid enough to answer those questions, you could make more money than most of us by selling the answers to our less successful competitors.

I have enough trouble with the lurkers on this site who never add a single thing to the conversation, but follow every single thing we do!


You betcha Paul!!! smile

Too much good quality info throwback, while many folks are comfortable with competition and training the others in their industry to the betterment of all, as Paul says (and I'd agree) that is good solid info that many would take and run with and that is hard won by just trying to find it the old fashioned way the way most have had to do.

Justin

Re: lets do some profiles and market research [Re: Throw Back] #4361609
03/07/14 08:08 AM
03/07/14 08:08 AM
Joined: Jan 2014
Michigan
DaveK Offline
trapper
DaveK  Offline
trapper

Joined: Jan 2014
Michigan
I am sure there will be a few, Paul.

Re: lets do some profiles and market research [Re: Paul Winkelmann] #4365467
03/09/14 03:38 AM
03/09/14 03:38 AM
Joined: Jul 2012
California
T
Throw Back Offline OP
trapper
Throw Back  Offline OP
trapper
T

Joined: Jul 2012
California
Originally Posted By: Paul Winkelmann
Great idea Throw Back! If anybody is stupid enough to answer those questions, you could make more money than most of us by selling the answers to our less successful competitors.

I have enough trouble with the lurkers on this site who never add a single thing to the conversation, but follow every single thing we do!


Well thanks for the insult. It was highly appreciated, not to mention constructive.

Re: lets do some profiles and market research [Re: DaveK] #4365469
03/09/14 03:41 AM
03/09/14 03:41 AM
Joined: Jul 2012
California
T
Throw Back Offline OP
trapper
Throw Back  Offline OP
trapper
T

Joined: Jul 2012
California
Originally Posted By: DaveK
I am sure there will be a few, Paul.


Doubt that now Dave, when Paul Winkleman publicly degrades someone, people follow suit.

Re: lets do some profiles and market research [Re: Throw Back] #4365925
03/09/14 10:47 AM
03/09/14 10:47 AM
Joined: Apr 2010
NM
H
HD_Wildlife Offline
trapper
HD_Wildlife  Offline
trapper
H

Joined: Apr 2010
NM
Throw Back,

I'll let Paul answer for himself in due course, but when I first looked at the line of questions a group of them are not anything I'd worry about sharing my answers to, several others are the type that franchises and others looking to franchise or grow into a new area are looking for and have difficulty finding from any other source unless the state game and fish agency or other wildlife managing group is tuned in well enough to provide them for them. For me the following questions are those that your competition would always like to know that I wouldn't answer on a forum...

1. State and region/rural or metropolitan

2. What services do you offer

3. Full time or part time

4. Do the majority of you jobs come from within or outside the city limits

5. Are your jobs related to home issues, businesses, or agriculture.

6. What kind of business do you deal with most often (golf course, real estate, construction, store front, bug control)

7. What income range would you put most of your customers

9. What range do you cover

10. Do you have competition within your range.

11. What is your average call like


*****

The techniques and scenarios some may answer, some may not, the more technical the required answer the more folks
are giving away what they've taken time to learn.

When you are on an open forum like this one, there are folks who have yet to hang out a shingle, or never plan to hang
out a shingle but are trying to make a buck from someone in their home town by offering a "professional" service. We
see folks myself included giving answers all the time on here about how to resolve a variety of problems, sometimes
with pictures and sometimes with ideas on how to price.

Again, I don't think Paul was personally attacking you, but rather suggesting your question is the type that gives a lot
of lurkers and folks who don't share and participate with their own knowledge information they haven't invested in.

Sharing something on .info for example is shared only among those able to access it by paying their dues, over here
a homeowner, or any other random person can log on and take in the info. When I was still a fed we were called fairly
regularly about some of those questions on your list from people looking to do new startup franchises in the area I operate
in now, I'm sure it is still happening.

No one objects to competition, it is another thing entirely to give up the farm in one quick thread without considering who
is listening and where they will use your shared info.

*****

That said, if folks want to answer your question they will, Paul's post isn't going to stop them. I believe Dave K was stating
that some folks still likely would answer despite thinking as Paul did that you are giving away a ton of info, but he can say that
for sure, I can't.

Best,

Justin

Last edited by HD_Wildlife; 03/09/14 11:46 PM.
Re: lets do some profiles and market research [Re: Throw Back] #4366121
03/09/14 12:28 PM
03/09/14 12:28 PM
Joined: Jul 2008
mequon, wisconsin
P
Paul Winkelmann Offline
trapper
Paul Winkelmann  Offline
trapper
P

Joined: Jul 2008
mequon, wisconsin
Throw Back, looking back at my answer, I could have been a little more tactful. But Justin is right; I was not directing my anger at you but at those who don't help anyone but themselves.

I apologize for any hard feelings. Your answer to question #10 is the key. You have no competition while many of us do. I am not anti-competition. It's what allows us to afford more of everything.

I helped put my biggest competitor in business. He worked hard and when an established business became available, I helped broker the deal. That's a lot different that trying to find out who your clients are and undercutting your prices.

Re: lets do some profiles and market research [Re: HD_Wildlife] #4367314
03/09/14 10:23 PM
03/09/14 10:23 PM
Joined: Jul 2012
California
T
Throw Back Offline OP
trapper
Throw Back  Offline OP
trapper
T

Joined: Jul 2012
California
Originally Posted By: HD_Wildlife
Throw Back,

I'll let Paul answer for himself in due course, but when I first looked at the line of questions a group of them are not anything I'd worry about sharing my answers to, several others are the type that franchises and others looking to franchise or grow into a new area are looking for and have difficulty finding from any other source unless the state game and fish agency or other wildlife managing group is tuned in well enough to provide them for them. For me the following questions are those that your competition would always like to know that I wouldn't answer on a forum...

1. State and region/rural or metropolitan

2. What services do you offer

3. Full time or part time

4. Do the majority of you jobs come from within or outside the city limits

5. Are your jobs related to home issues, businesses, or agriculture.

6. What kind of business do you deal with most often (golf course, real estate, construction, store front, bug control)

7. What income range would you put most of your customers

9. What range do you cover

10. Do you have competition within your range.

11. What is your average call like


*****

The one question that sticks out just in terms of something I'd never answer for personal beliefs would be this one...

8. What is the ethnic background of most customers

Though I understand this may matter to someone out there, it doesn't to me and never will, in this day and age I just
don't see how this would ever be a question someone should be discussing.

*****

The techniques and scenarios some may answer, some may not, the more technical the required answer the more folks
are giving away what they've taken time to learn.

When you are on an open forum like this one, there are folks who have yet to hang out a shingle, or never plan to hang
out a shingle but are trying to make a buck from someone in their home town by offering a "professional" service. We
see folks myself included giving answers all the time on here about how to resolve a variety of problems, sometimes
with pictures and sometimes with ideas on how to price.

Again, I don't think Paul was personally attacking you, but rather suggesting your question is the type that gives a lot
of lurkers and folks who don't share and participate with their own knowledge information they haven't invested in.

Sharing something on .info for example is shared only among those able to access it by paying their dues, over here
a homeowner, or any other random person can log on and take in the info. When I was still a fed we were called fairly
regularly about some of those questions on your list from people looking to do new startup franchises in the area I operate
in now, I'm sure it is still happening.

No one objects to competition, it is another thing entirely to give up the farm in one quick thread without considering who
is listening and where they will use your shared info.

*****

That said, if folks want to answer your question they will, Paul's post isn't going to stop them. I believe Dave K was stating
that some folks still likely would answer despite thinking as Paul did that you are giving away a ton of info, but he can say that
for sure, I can't.

Best,

Justin


one thing I realize I may have miswritten is ethnic background. I don't mean color, I mean cultural differences. It may not matter if 20% of your clientele is of Mexican decent, but it would matter if you target area has 30% population that only spoke Spanish. You could be missing out on dozens of clients just by not offering advertisements and contracts in Spanish. I hope you have a better idea of what that was trying to accomplish. No offense meant

Re: lets do some profiles and market research [Re: Throw Back] #4367389
03/09/14 11:16 PM
03/09/14 11:16 PM
Joined: Apr 2010
NM
H
HD_Wildlife Offline
trapper
HD_Wildlife  Offline
trapper
H

Joined: Apr 2010
NM
Thanks Throw Back,

Understood, will edit my related comment.

smile

Re: lets do some profiles and market research [Re: HD_Wildlife] #4367486
03/10/14 01:20 AM
03/10/14 01:20 AM
Joined: Jul 2012
California
T
Throw Back Offline OP
trapper
Throw Back  Offline OP
trapper
T

Joined: Jul 2012
California
Originally Posted By: HD_Wildlife
Thanks Throw Back,

Understood, will edit my related comment.

smile


very understandable, whenever I have to fill out paperwork that ask for ethnicity it irks me too.

Re: lets do some profiles and market research [Re: Paul Winkelmann] #4367488
03/10/14 01:26 AM
03/10/14 01:26 AM
Joined: Jul 2012
California
T
Throw Back Offline OP
trapper
Throw Back  Offline OP
trapper
T

Joined: Jul 2012
California
Originally Posted By: Paul Winkelmann
Throw Back, looking back at my answer, I could have been a little more tactful. But Justin is right; I was not directing my anger at you but at those who don't help anyone but themselves.

I apologize for any hard feelings. Your answer to question #10 is the key. You have no competition while many of us do. I am not anti-competition. It's what allows us to afford more of everything.

I helped put my biggest competitor in business. He worked hard and when an established business became available, I helped broker the deal. That's a lot different that trying to find out who your clients are and undercutting your prices.


we cool

Re: lets do some profiles and market research [Re: Throw Back] #4367864
03/10/14 09:08 AM
03/10/14 09:08 AM
Joined: Aug 2007
Monroeville NJ
J
Jonesie Offline
trapper
Jonesie  Offline
trapper
J

Joined: Aug 2007
Monroeville NJ
I think that you have done a good thing to show the newer guys how to start to think through the business end. When I started doing this stuff as with Paul and a few others, there was no pc's or cell phones, LOL heck I remember I think it was Rob Ericson that got the 1st phone in the industry LOL Rich Daniotti Called me and said Hey I was just talking to Rob and he was in is truck with one of those remote phones LOL he call me on a ready LAND LINE lol Pagers was the big thing LOL. To most of us, we was good in the methods on control work, But just like today very week in the business end. I have said for many years the most important part of the business to be successful is, 1. marketing, the second is operating the business, the 3nd is selling the jobs and last is knowing how to do the work. What taught me this, was talking to many, back in the day that could not catch a cold in Alaska with their pants down LOL but was making money hand over fist. How? They was businessmen first. To many of us, this should be second! the work comes first in our minds! and I know that there will be some that are going to challenge me on this right now LOL, But like was said to me many years ago by 3 very wise men in business, one was a roofer, the other a busness major that owned a jiffy lub and another that is a major player in the wildlife control field still today. If the jobs are not there, there is NO WORK. The only way in those days to learn the business end was to go and pay for it at seminars and talks, or at the WCT conferences. Zig Ziglar, Guerilla marketing, for examples.
When you innocently posted the above, you posted the inner core of the individual operation. The nuts and bolts of each, These are things that give a successful business the advantage over some other business in that area, the above if a successful shop was to reveal the answers, well that would give the competition the advantage. The guys on here, we tend to think of as well friendly, good guys, and one of the biggest downfalls to this industry is, that we are good ole boys, and forget that business is a life or death. you make it or you don't. and I hate to say it if another company is taking all the work and you are not getting any then you do not make it no matter how much of a good ole boy you are. And in any field there are those who will do whatever it takes, TO COME OUT ON TOP! yes even in this good ole boy business field. This information is killer if let out. methods lets face it, if a person or tech has the ability to do this fieldwork, they can figure it out on their own, without help, so the information we give is not a break me secret LOL just that a help that will make the industry good stronger. if a person does not have the ability to catch a cold in Alaska with their pants down, you can write the methods down and they will still not catch the critter or solve a problem LOL

So in a sense you have done a great deed to the many that may not know the importance of a business plan, thinking that the business is catching critters. you may have helped some to get on the right track, but you will not get the answers to these from anyone who has been there, done that, and got the tee shirt LOL. In todays world of hit a key and the answers come up, I think we have lost the understanding of secrets LOL We expect to find the answers rather than work or pay for them. Please do not take this wrong I am all for the hit the key, life has been a lot easier this way. but we lost a little too. Just like the days not long ago in the fur trade, 70's when folks made a living from fur and a good one I might add, there was questions that was never asked, the person had to find those answers themselves or build a relationship with someone to the point to get those answered. in the fur trade it was methods and where, in this business it is how do we get the work LOL
and your ethnic should be changed to serviceable population.( who will pay for a service )


Ron Jones
http://www.acpwildlifepro.net/
Rednecks Pride Game Calls / Outdoor Scents
Rednecks Pride Outdoors podcast
Friend me on FaceBook
Re: lets do some profiles and market research [Re: Throw Back] #4368772
03/10/14 06:51 PM
03/10/14 06:51 PM
Joined: Jul 2008
mequon, wisconsin
P
Paul Winkelmann Offline
trapper
Paul Winkelmann  Offline
trapper
P

Joined: Jul 2008
mequon, wisconsin
It is almost amazing that no matter how old I get, I am still able to swing my foot all the way up and place it squarely in my mouth! After making such a big deal about Throw Back's questions, today I had to fill out a profile questionnaire for the Trapper's Post and they had almost the same questions. I guess it serves me right. Some people live and learn; I just live.

P.S. I'll let you guys know what issue my profile is in so you can all see what a dummy looks like.

Re: lets do some profiles and market research [Re: Throw Back] #4369420
03/10/14 11:04 PM
03/10/14 11:04 PM
Joined: Aug 2013
Oklahoma
8
80C Offline
trapper
80C  Offline
trapper
8

Joined: Aug 2013
Oklahoma
Jonsie gets the award for the most LOL's in a single post....LOL!

Re: lets do some profiles and market research [Re: Throw Back] #4370913
03/11/14 05:13 PM
03/11/14 05:13 PM
Joined: Aug 2007
Monroeville NJ
J
Jonesie Offline
trapper
Jonesie  Offline
trapper
J

Joined: Aug 2007
Monroeville NJ
took me 2 hours personal record


Ron Jones
http://www.acpwildlifepro.net/
Rednecks Pride Game Calls / Outdoor Scents
Rednecks Pride Outdoors podcast
Friend me on FaceBook
Re: lets do some profiles and market research [Re: Throw Back] #4373236
03/12/14 05:38 PM
03/12/14 05:38 PM
Joined: Jul 2012
California
T
Throw Back Offline OP
trapper
Throw Back  Offline OP
trapper
T

Joined: Jul 2012
California
Well, I can't say I didn't learn something. Can't expect help, and the world will forever be cut throat

Re: lets do some profiles and market research [Re: Throw Back] #4373370
03/12/14 06:33 PM
03/12/14 06:33 PM
Joined: Feb 2012
Northeast Wisconsin
N
NE Wildlife Offline
trapper
NE Wildlife  Offline
trapper
N

Joined: Feb 2012
Northeast Wisconsin
I sent you a pm.



Re: lets do some profiles and market research [Re: Throw Back] #4373572
03/12/14 07:51 PM
03/12/14 07:51 PM
Joined: Nov 2009
Luray,VA
M
Mike Hurley Offline
trapper
Mike Hurley  Offline
trapper
M

Joined: Nov 2009
Luray,VA
Amen.

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