Does anybody know? Made by Clint Locklear, it's one of his beaver lures. Trying to get an idea just out of curiosity what make it red and are beavers attracted to red? It's advertised that an old usda beaver trapper had a formula and used it. Curious as to who the trapper was too lol Any insight? Thank you

Clint said his liquid mice bait was food coloring, and only because the raw product looked so disgusting. That might be the case here.

I bet hes right ha ha, that stuff ground up probably is gross!! Which makes me think his Hammer lure is food colored too its purple