What was the hardest concept for you to understand when you first started making baits and lures?

For me, I had two that kicked my arse early on.

The first was developing a good base for liquid lures. There are a lot of factors to consider, like weather resistance, scent release, consistency, and even ingredient compatibility. I'm sure many of us have mixed oil and glycerin together only to watch it separate. That experience either made you give up on the idea or pushed you to figure out why that happens and what adjustments you need to make.

The second was knowing how long to let a new formula marry before making another adjustment. Sometimes a blend just needs more time to come together, and it's hard to know whether the formula needs changing or if you simply need more patience.

What concepts gave you the biggest learning curve, and what finally made them click?


Conservation begins on the trapline.